Challenging sugary sodas with healthy flavor

Level Organic (NODA)

RESEARCH

BRANDING

About Level Organic

With the mission to offer a flavorful alternative to the processed and sugar-filled soft drinks, Level Organic (now Noda) offers a compelling alternative to soda and sugar-filled beverages.


My Responsibilities

Develop and implement a comprehensive marketing and design strategy that aligns with the organization's business goals and objectives. Specifically focused on packaging design, branding, and Some campaigns.


Result

• Branding: Designed a brand that speaks to an audience ready to ditch soda but not willing to go through the effort of looking for alternatives.

• Packaging design: designed an aluminum can that distinguished the product from the competition, communicates purity and health.

• SoMe strategy: aligned with the value of the brand, a SoMe strategy to attract the right audience and influencers in order to compel user generated content

Abstract image used as a placeholder for this design project
Abstract image used as a placeholder for this design project
Abstract image used as a placeholder for this design project
Challenging sugary sodas with healthy flavor

Level Organic (NODA)

RESEARCH

BRANDING

About Level Organic

With the mission to offer a flavorful alternative to the processed and sugar-filled soft drinks, Level Organic (now Noda) offers a compelling alternative to soda and sugar-filled beverages.


My Responsibilities

Develop and implement a comprehensive marketing and design strategy that aligns with the organization's business goals and objectives. Specifically focused on packaging design, branding, and Some campaigns.


Result

• Branding: Designed a brand that speaks to an audience ready to ditch soda but not willing to go through the effort of looking for alternatives.

• Packaging design: designed an aluminum can that distinguished the product from the competition, communicates purity and health.

• SoMe strategy: aligned with the value of the brand, a SoMe strategy to attract the right audience and influencers in order to compel user generated content

Abstract image used as a placeholder for this design project
Abstract image used as a placeholder for this design project
Abstract image used as a placeholder for this design project
Challenging sugary sodas with healthy flavor

Level Organic (NODA)

RESEARCH

BRANDING

About Level Organic

With the mission to offer a flavorful alternative to the processed and sugar-filled soft drinks, Level Organic (now Noda) offers a compelling alternative to soda and sugar-filled beverages.


My Responsibilities

Develop and implement a comprehensive marketing and design strategy that aligns with the organization's business goals and objectives. Specifically focused on packaging design, branding, and Some campaigns.


Result

• Branding: Designed a brand that speaks to an audience ready to ditch soda but not willing to go through the effort of looking for alternatives.

• Packaging design: designed an aluminum can that distinguished the product from the competition, communicates purity and health.

• SoMe strategy: aligned with the value of the brand, a SoMe strategy to attract the right audience and influencers in order to compel user generated content

Abstract image used as a placeholder for this design project
Abstract image used as a placeholder for this design project
Abstract image used as a placeholder for this design project